BreadcrumbList schema

AEOWeight 5.0%Score 50

What this is

We look for breadcrumb markup in the page code (BreadcrumbList structured data), which spells out where the page sits, like "Home › Category › This page".

Why it matters

Google may show this path on the URL line of desktop search results, so people can see what section the page belongs to. AI engines can also use it to understand how your site is organized. A small effect, but set up once it applies site-wide.

What counts as passing

Passes when breadcrumb markup with a list of path items is found; otherwise fails, losing only half the points. Note: structured data nested inside @graph isn't read yet, so this can be misjudged.

Evidence

Breadcrumb markup found	No
Path levels	0

Raw data

Check ID aeo.breadcrumb.schema

{
  "found": false,
  "levels": 0
}

Suggestion

Pro plan only

Add BreadcrumbList schema

No BreadcrumbList JSON-LD found. Breadcrumbs help AI engines understand site hierarchy and provide better citations.

Before / After

Current

(none)

Suggested

<script type="application/ld+json">{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://example.com/"}]}</script>